New packaging rules pushed most of the BTB readers we asked to stop selling into Europe, just as the big platforms start betting the other way.
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EU Ends €150 Duty-Free Imports: What Sellers Need to Do Before July 1
The bloc is abolishing its low-value customs exemption in a matter of weeks. Here’s what’s changing, what it will cost, and why waiting for final guidance before you act is not a strategy.
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