Shopify has started sharing compare-at prices with AI shopping agents through Shopify Catalog. Agents can now see when a product has been marked down.

The change was rolled out on 9th October.

It comes a week after Shopify launched Canvas, an AI-led store design workspace. Canvas uses AI to help merchants build their stores. This update deals with how AI agents read those stores on a shopper’s behalf.

Until now, agents pulling product data from Catalog only got the current price. Markdowns on a store’s own product pages, with the original price struck through, weren’t passed on.

So a discounted product looked the same as a full-price one when an agent showed it to a shopper.

Merchants can choose whether agents see compare-at prices with a toggle in the Compare-at section of their Catalog mapping settings in the Shopify admin. Shopify has a help guide on how catalog mapping works for anyone who hasn’t set it up yet.

Any compare-at price left on a product after a sale ends will now be visible to agents as well as storefront visitors.

The update arrives a few weeks before Black Friday, when most sellers rely on compare-at prices to show shoppers a discount.